The Transformation of Local Actors in the Globalization Process


  • Mahmut Mert Aslan Selçuk University
  • Hatice Erbay Ministry of Education, Konya



Globalization, Localization, Global actors, Local actors, Communication


It is known that the dizzying development of mass communication technologies has transformed the people of the world into a global family. When it comes to globalization, it is a fact that the powerful actors ruthlessly swallow the local ones, and the discourses that everything local is erased hold a larger place in the memories; however, the erosion of local elements should not be considered as an absolute negative situation. In this context, all local actors, from local businesses operating in different sectors to primitive cultural groups isolated from the world, have gained worldwide advertising and promotion opportunities with globalization. From this point of view, it can be said that the fact that the local actors have the opportunity to promote, share and cooperate on a global scale is more meaningful than the fact that the global ones have become a more dominant power in the world. Concepts such as local business”,“ local newspaper and “local television channel” are no longer valid. There seems to be little place for the concept of “local” in the world, thanks to globalization. It should be added that the globalization of the local actors also includes the meaning of transferring some features from the global ones and evolving towards them.

This study was carried out with the literature review method and aims to shed light on the direction of change of local actors in the globalization process.


Aydınlı, H. İ. (2004). Sosyo-Ekonomik Dönüşüm Sürecinde Belediyeler, Nobel Publications, Ankara, Turkey.
Bauman, Z. (1997). Küreselleşmenin Toplumsal Sonuçları, Ayrıntı Publications, İstanbul, Turkey.
Bentley, J. H. (2004). Globalizing history and historicizing globalization-Globalizations, Volume 1, Issue 1, pp. 69-81.
Bozkurt, V. (2000). Küreselleşmenin İnsani Yüzü, Alfa Publications, Bursa, Turkey.
Demir, Ö. (2003). Küresel Rekabette Etkin Devlet, Nobel Publications, Ankara, Turkey.
Erbay, Y. (1998). “Kavram Olarak Küreselleşme”, Yeni Türkiye, Year: 4, pp. 18-20.
Eroğul, C. (1997). Ulus-Devlet ve Küreselleşme, İmge Publications, Ankara, Turkey.
Geray, H. (1997). İletişim, Bilgi Toplumu ve Küreselleşme, İmge Publishing House, Ankara, Turkey.
Giddens, A. (2000). Üçüncü Yol, Birey Publications, İstanbul, Turkey.
Gibson-Graham, J. K. (1996/97). “Querying Globalization”, Rethinking Marxism, Volume 9, Issue 1, pp. 1-28.
Harvey, D. (1995). Globalization in Question-Rethinking Marxism, Volume 8, Issue 4, pp. 1-16.
Held, D. and et al. (2003). “Rethinking Globalization”, The Global Transformations Reader, (Edit. D. Held, A. McGrew), Polity Press, Cambridge, United Kingdom.
Hirst, P. and Thompson, G. (2000). Küreselleşme Sorgulanıyor, Dost Publishing House, Ankara, Turkey.
Kazgan, G. (1997). Küreselleşme ve Yeni Ekonomik Düzen, Altın Kitaplar Publications, İstanbul, Turkey.
Otsubo, S. (1996). “Globalization: A New Role for Developing Countries in an Integrating World”, Policy Research Working Paper, No. 1628, pp. 1-2.
Ökmen, M. (2005). Küreselleşme Sürecinde Yerelleşme Eğilimleri ve Yerel Yönetimler, Yerel Yönetim Yazıları-1, Nobel Publications, Ankara, Turkey.
Radice, H. (1998). “Responding to Globalization: Towards a New Critique of International Political Economy”, A paper prepared for the conference on ‘Globalization and Its Discontents’, 23rd-24th July, pp. 2-5.
Steger, M. B. (2003). Globalization: A Very Short Introduction, Oxford University Press, United Kingdom.
Subaşat, T. (2008). “What is Globalisation and What is Not?”, A Political Economy Perspective, Working Paper, pp: 10-12.
Şaylan, G. (1997). Küreselleşmenin Gelişimi, İmge Publications, Ankara, Turkey.
Thompson, G. (1995). “Economic Autonomy and the Advanced Industrial State”, in A. G. McGrew & P.G. Lewis (eds), Global Politics, (Cambridge: Polity Press). pp. 197-198.
Willoughby, J. (1991). “Nationalism and Globalism: Beyond the Neo-Leninist Tradition”, Rethinking Marxism, Volume 4, Issue 2, pp. 133-143.
Yüksel, F. (2004). Çağdaş Kent Yönetimi ve Yönetici Vizyonu, Detay Publications, Ankara, Turkey.




How to Cite

Mahmut Mert Aslan, & Hatice Erbay. (2023). The Transformation of Local Actors in the Globalization Process. Jurnal Spektrum Komunikasi, 11(4), 501–507.